| 2009/03 - ROBAX goes "INSIDE" with ATMOSFIRE |
As Andrew Tosh from SKAN puts it: "SCHOTT and ROBAX glass are synonomous in the STOVE Industry as the best "STOVE GLASS" product available. Similarly in the world of computers, INTEL with their high performance processors were the clear brand of choice to computer engineers, but were almost unknown within the public domain! INTEL therefore embarked on the concept of "INTEL INSIDE", not just to raise public awareness, but also to provide consumers with the assurance that indeed they'd bought the most "engineered/technically competent" computer available! So by association, the INTEL brand became synonomous with some of the most prestigious names in the computing world, forging alliances that have led to improved sales, both for INTEL and the computer manufacturers alike. Likewise, with SCHOTT ROBAX as the clear market leader in the field of ceramic glass, it seemed only natural for SCHOTT to add it's weight to a similar campaign, forging strong alliances with the leading STOVE / FIRE manufacturers to promote the sales of fires and fireplaces GLOBALLY through a concept we call "ATMOSFIRE". For more information please email This e-mail address is being protected from spam bots, you need JavaScript enabled to view it or telephone 0121 7333003 |



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